Leadership in sustainable initiatives
We take our role as benchmark in the bathroom industry very seriously. For this reason, we lead the way in actions aimed at fulfilling our environmental commitments. Initiatives such as Eco-Roca, Zero Waste or Life ENVIP show our firm commitment to achieving more efficient and cleaner production processes that contribute to taking care of the planet. With Eco-Roca we try to reduce CO2 emissions, which constitute 90% of the gases causing the greenhouse effect. The Zero Waste program aims to develop cleaner industrial methods that generate less waste. Life ENVIP, on the other hand, has allowed us to develop ceramic pieces by means of an isostatic pressing process that involves much lower energy consumption.